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The 5-month program designed to help you go from best-kept-secret → influential industry leader.

The ProjectorMind™

Build a successful & sustainable business — the Projector way.

yes I'm ready!

You've made an absolute buttload of plans for your business, but you rarely follow through and turn those plans into actual action.

As a Projector, you don't have a ton of energy and aren't supposed to be working all the time, but you struggle to prioritize rest and see it as productive.

You know you're supposed to "wait to be invited" to share your paid offers and collaborate with others in your industry, but the problem is... nobody's inviting you.

Tell me if this rings a bell...

Ever feel like you're playing by a different set of rules when it comes to growing your business?

Projectors are designed to be the new leaders of the world. And I can't think of a better place for you to step into your destined role as a visionary and leader than in your business. It's time to stop shying away from the spotlight and finally let yourself be FULLY seen for your gifts, wisdom, and magic.

Good news, love:

As a Projector, I know what it's like to wait an eternity for invitations. To be scared of showing up and sharing your expertise. To declare your "expertise" in the first place.

is the roadmap you've been looking for.

The ProjectorMind

but i promise, you were born for this.

- Katie S.

"If you want to build a business that's sustainable AND feels good to you personally, Krista is your girl.’’

I see you stepping away from the revenue rollercoaster and creating consistent income you can count on.

I see you working less but completely within your zone of genius, creating success doing what you love.

I see you being featured on popular podcasts and sharing your wisdom with the world.

and your business.

I see so much potential for you

The 5-month program for the Projector who wants to receive aligned invitations on the regular, create soul-filling success without sacrificing her health or family, and finally step into her role as an influential industry leader.

your roadmap to a sustainable business


introducing the...

say no more, i'm in!

- Michelle M., former student

"Krista guided me in creating a low ticket offer and I've had $400 in sales in the first few weeks with just organic marketing. I then brought in over $10,000 in the first 11 days of March!"

first $10,000+ month.

michelle had her

- Kate W., former student

"With Krista’s help, I re-launched my signature program, streamlined my welcome sequence, set up a tripwire product, had my biggest EVER month of subscriber growth, upped my prices, and made $12K in one week."

in only one week!

kate made $12,000 cash

although the projectormind™ is new, i've worked with hundreds of entrepreneurs in the last six years. here are some of their results:

You receive invitations every week to collaborate and be interviewed by other experts in your industry.

Whenever you launch a new offer, you always have people purchasing and enrolling right away.

You know exactly when and how to show up online, and you feel confident in your skills.

Your life after
The ProjectorMind:

You're desperately craving a lifestyle of balance, but you struggle to break away from the hustle-and-burnout cycle.

When you do show up and talk about an offer, you feel basically invisible — like you're yelling into a void.

You don't have the confidence or energy to show up and put yourself out there all the time.

Your life before
The ProjectorMind:

You feel like you won't become successful as an entrepreneur because you're not good at selling.

You generate consistent revenue that you can rely on, and have several streams of passive income set up.

The ProjectorMind™ focuses on five key stages stemming from our signature 5S Business Model.

Curious how this program is intentionally designed to support you?

→ Maximizing your offer suite and mapping out the long-term vision for your business and growth.

→ Implementing simple but effective systems for your finances, content creation, social media, and visibility.

→ Embracing the Rule of One and staying laser-focused on needle-moving activities. 

This month we'll focus on:

Before you focus on the "sexy" side of online business — making money — we need to set up intentional systems and structures to support your business growth and revenue. That's why we'll spend our entire first month together making sure the backend of your business is streamlined, optimized, and primed for success.

Business Systems
& Structure

Month One

→ Learn what makes an effective and irresistible offer, and spruce up your existing offers and sales tactics

→ Use simple psychology-backed copywriting tactics to effortlessly sell your programs, products, and services

→ Elevate your confidence and learn how to create Celebrity Status in your industry (Guest Expert Training)

This month, you will...

Next comes the fun part (in my opinion): selling! In month two, we'll dive into sales psychology, influence and persuasion, and how to sell in a way that aligns with your natural talents and feels good to your audience. By the end, you'll have a concrete plan for selling your paid offers and generating consistent revenue moving forward.

Sales Strategy

Month two

→ Decluttering your schedule, calendar, and to-do list and focusing only on what actually moves the needle

→ Embracing automation, templates, time-saving systems, and a schedule designed for ease and flow

→ BONUS: Group Breathwork Session centered around self-love, self-worth, and owning your magic

In Month Three we'll focus on:

Now it's time to look at your schedule and workload and see how we can create even more white space. Projectors are designed to work only a few hours a day; I'll show you how to decide what to focus on every single day to ensure you're taking big impactful action — even if you can only work 8-10 hours a week.

Designing a Spacious Schedule

Month three

→ Discerning where you need more support in your business and what team members you'd like to hire

→ Setting up systems to find and onboard new team members, communicate with them effectively, and evaluate their work

→ Stepping deeper into your natural role as the leader, CEO, and visionary of your company

In month four, we'll work on:

At this stage in the 5S Model, you're ready to increase the level of support you receive, both in your business and your personal life. Support is an essential part of building your successful empire, especially as a Projector. (I didn't have my first six-figure year until I leaned into outsourcing; but don't worry, it doesn't have to cost an arm and a leg!)

Embracing Support

Month four

→ Choosing the most aligned methods for scaling your business and creating a timeline for implementing

→ Learning how to set up simple but effective sales funnels that generate revenue on autopilot

→ Becoming a master of automation, communication, and delegation — truly embodying the role of CEO

This month is all about:

Finally, you're ready to scale! This is when we take everything that's currently working well in your business and amp it up even more. This is a highly individualized process that looks slightly different for every business, but the goal is the same: increasing your revenue month after month while simultaneously decreasing the number of hours you're working.

Setting Up to Scale

Month five

A 60-minute guided group breathwork session for self-love and self-worth.

guest expert:
anna papaioannou,
anxiety coach

CEO breathwork

Embody your most confident self and create Celebrity Status in your industry.

guest expert:
ashley vives,
life & business coach

ceo confidence

Learn how to create an organized Operations Hub to streamline your business.

guest expert:
mary zargarian,
obm + agency owner

CEO systems

plus 3 special bonus classes:


If you pay in full for The ProjectorMind, you'll receive a gorgeous, completely customized one-of-a-kind candle from Lit Sacral Candles. Your candle will be designed by founder Kehla in alignment with your Human Design chart and energy flow.

A Personalized Human Design Candle

Pay in Full Bonus:

I spent years trying to build my business the way I saw everyone else doing it... and then feeling invisible, unheard, and bitter (hey Projector!) when other people's strategies never seemed to work as well for me.

When I learned that I was a Projector, everything changed. I went on to build a six-figure business while working less than I ever had, all while honoring my need for rest and the natural ebbs and flows of my energy. And now I want to help you do the same!


HEy gorgeous! i'm your coach,

- amanda c.

"Krista helped me create and launch my first group program. During my launch, I was only able to work 2 hours a day and I still had sales coming in. Through working with Krista, I gained the clarity I needed and I'm so, so happy with the results."

Krista helped me understand that
launching doesn't have to be hard!

- katie s.

"After 2 years of fumbling around, Krista helped me create and successfully launch my first real digital product within 3 weeks *and* I exceeded my sales goal. I then went and did it again with my second launch! I also refined my coaching services and almost immediately landed 2 dream clients for my largest package."

I had my highest revenue month ever in my first month with Krista.

- steph l.

"For months my mantra has been 'I make $5,888 a month or more with ease'. And I've already reached that this month (and it's only the middle of June). What!!!"

I hit the income goal I'd been working towards for months!

Love notes from my
clients & students

I'm a Very Important Projector, baby!

10 training + group coaching calls (2 per month)

Five months of hands-on business support

Access to our private Slack group

Human Design Business Blueprint

Energy Centers Reading

BONUS: Group Breathwork Session

BONUS: Celebrity Status Guest Training

BONUS: CEO Systems Guest Training

VIP: 90 Days of 1:1 Voxer Support with Krista

get started today for $777 x 6

the projectormind + vip upgrade

I'm ready to be seen!! Let's do this!

10 training + group coaching calls (2 per month)

Five months of hands-on business support

Access to our private Slack group

Human Design Business Blueprint

Energy Centers Reading

BONUS: Group Breathwork Session

BONUS: Celebrity Status Guest Training

BONUS: CEO Systems Guest Training

get started today for $444 x 6

the projectormind group program

Your Journey to a Successful,
Sustainable Business Starts Now!

curious about the vip upgrade?

Very Important Projectors (VIPs) receive 90 consecutive days of 1:1 Voxer support with Krista, that they can use anytime throughout the rest of 2022. Perfect for the woman ready to go all-in.

You haven't actually started your business yet (i.e., you don't know your niche and you don't have a website or any social media accounts)

You only want quick wins and aren't ready to set up your business for long-term legacy and success

You're not a Projector in Human Design (sorry, this one's just for my Projectors!)

The projectormind is NOT for you if...

You'd love to embrace more ease and flow in your business, instead of trying to force your way through all the time. You're ready to lean back and be invited.

You're ready to break up with burnout and finally start resting proactively rather than as a last resort

You want to build a successful and sustainable business that doesn't require being "on" 24/7

The projectormind™ is for you if:

You were born to be seen.
You were born to be heard.
You were born to lead.

It's time to step into your destined role as a leader.

You don't have to go it alone, and you don't have to figure everything out by yourself. Allow yourself to be supported and seen. Allow yourself to dream big and take big action. Allow yourself to BET ON YOURSELF. You can do this, and inside The ProjectorMind I'll be there to support and guide you every step of the way.

Or you can follow my step by step system & finally create the success you deserve


Listen, I know that investing in yourself at this level can be terrifying. But ask yourself: is it feasible to carry on the way you've been going? If nothing changes, where will you be a year from now? Will you have created the business, life, and success that you desire?

You can stay stuck, burnt out, & stressed out


two choices, love

You have

i've invested in the past and been burnt. i'm scared that's going to happen again.

What if I'm super short on time? i'm not sure if i can commit to a program like this.

And I know that it's scary. It's like getting out of a bad relationship and then being scared to open yourself up again to someone new for fear of getting hurt. But you know what they say: It's better to have loved and lost than never to have loved at all. If you're ready to open yourself up again and place your trust in me, I got you.

i've been there, too.

what makes this different from other programs I've taken in the past?

I know what you're thinking...

Have you ever taken a program created by a Projector, specifically for other Projectors? Projectors have a unique set of gifts and challenges that need to be honored within their business model if they want to thrive. That's what The ProjectorMind is all about! (Not to mention the soul-sister community and the unparalleled hands-on support).

well, let me ask you this...

I spent four years building my business while navigating chronic health issues. And then I fell pregnant and had my daughter, who now stays home with me full-time. I 100% understand being busy. But if I can build a successful online business amidst all of that, so can you. And The ProjectorMind is your roadmap to making it happen.

i totally understand that.

yep, i'm a very important projector!

get started today for $777 x 6

the projectormind + vip upgrade

yes i'm ready, let's do this!

get started today for $444 x 6

the projectormind group program

Your Journey to a Successful,
Sustainable Business Starts Now!

10 training + group coaching calls (2 per month)

Five months of hands-on business support

Access to our private Slack group

Human Design Business Blueprint

Energy Centers Reading

BONUS: Group Breathwork Session

BONUS: Celebrity Status Guest Training

BONUS: CEO Systems Guest Training

10 training + group coaching calls (2 per month)

Five months of hands-on business support

Access to our private Slack group

Human Design Business Blueprint

Energy Centers Reading

BONUS: Group Breathwork Session

BONUS: Celebrity Status Guest Training

BONUS: CEO Systems Guest Training

VIP: 90 Days of 1:1 Voxer Support with Krista

- Stephanie N.

Krista's mastermind was exactly what I needed and I'm so thankful I made the choice to join. It's been so invaluable I can't even explain!

- Jennifer G.

Krista I just love you!! I hope you know how incredible your work is. I'm literally obsessed with how you teach Human Design.

- Kelli J.

Another client secured and the first part of her contract is paid. This IS going to be my first 10K month!! I can feel it!

From Past Clients

Kind Words

You have questions,
I have answers


Do you have payment plans available? how does that work?


Yes! If a payment plan makes more sense for you, you can choose from two options: 6 monthly payments of $444, or 12 monthly payments of $222. I have so much love for The ProjectorMind and the women who are meant to join this program, which is why I've made the payment options as accessible for you as I possibly can! You'll see all three payment options on the checkout page when you click the enroll button above.

How frequently will you be running this program?


Although I would LOVE to run The ProjectorMind again in the future, right now I have no set plans for when that will happen. It's possible that there will be another round later this year or in 2023, but I don't want to make any promises that I can't keep. So if you're able to join now, I wouldn't wait!

what's your refund policy?


I'm proud to offer a 30-day refund policy. If you immerse yourself in The ProjectorMind and still don't feel like it's right for you, you can request and refund a refund within 30 days of joining the program. See our full refund policy here.

How many calls do we have per month and what time?


We have either 2 or 3 live calls each month. The first call of the month will be a training call (90-120 minutes long). The last call of each month will be a group coaching + mastermind call (120 minutes). Some months, we will have a third call with a guest expert (breathwork, systems trainings, embodiment).
Our calls will take place via Zoom on Mondays at 1pm Pacific.

what's the program start date + when does it end?


The ProjectorMind kicks off on July 6th when our private Slack group opens so you can start connecting with the other women inside. We have our first call on Monday, July 11th. We will wrap up the program with a Closing Celebration at the end of November!

how big will the group be? are there limited spots?


I'll be intentionally keeping the group quite small and intimate! However, if all of the spots fill up, I will open up a second cohort. This second cohort will have its own private Slack group, and our group coaching calls will take place separately at a different time from the first cohort's group coaching calls (specific date + time TBD).

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Still not sure if this is right for you? I want to make sure this is a perfect fit. Send me an email with your questions: krista@soulandsage.co


Results are not typical nor guaranteed. Although I am proud to offer this program, your success depends on your own efforts; therefore I do not and cannot guarantee any specific results.